In a thousand or so years as archaeologists and anthropologists are digging through the detritus of the 21st century, the phenomenon of the book club will feature heavily in their discoveries. Much like in 17th and 18th century, where women sat in the parlour and did fine needlework while discussing events of the day, the book club has become the … Read More
A blog can help drive traffic to your website, establish you as an authority, attract customers to your business and to your brand, and create loyal followers from existing customers (customer retention tool) – if you blog well. If you blog badly, it’s a lot of wasted time and effort. Here are 8 tips to improve your blog and make … Read More
You’ve got a great business website. It looks good, has great information on it and really complements your real-life business. But you don’t have a blog on it. Here are nine reasons why your business website needs a blog and without one you could be losing customers.
This is my entry to the creative writing competition, Furious Fiction, by the Australian Writers’ Centre.
A good interview can turn your piece into an outstanding article and a bad interview can turn the writing process into a grind as you desperately try to introduce punchy facts that don’t come from the horse’s mouth. Here are some tips to help you improve your interview skills and create better articles.